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How to find your target market in Facebook |
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Here's a great little checklist about how to effectively find your target market in Facebook. 10 steps to find your target market in Facebook The whole purpose, to an extent, of social media tools is connection: how do I find people to connect to, and how do I connect to them? Most of us would probably admit that we don't like to sell that much-but hanging out with our friends and chatting about nothing we can do all day. Why not combine the two, and make a buck at the same time? Social Media tools like Facebook and Twitter enable us to find like-minded people, connect with them, gain their trust, and -oh no don't say it-market to them. We marketers do not have to feel ashamed that we have a selfish motive-to make business contacts and sell our goods and services to the people we like and connect with. But if I'm really honest, I like to buy and use people who do stuff that I need who I like and trust. I would rather hire somebody to work on my house who i connect with in a meaningful way, rather than try to trust my instinct about a first time meeting.
That's why Social Media tools are so effective for marketing-we end up trying to work with people we know and trust. Use these 10 steps to build your Facebook friend list with some people who are in your target market.
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